Tips for Making Your Rental Property Stand Out

By on May 27, 2020
rental proprty

Having rental properties is a great way to invest and earn additional income, but it does not come without challenges. It’s a major investment, and you need to know what you’re doing in order to earn a profit. Becoming a property owner means you’re in charge because you get to choose what you’re going to invest in, and who you’ll choose to live in that property. If you own a rental property, you’ll want to do all you can to make your property stand out and appeal to potential renters. 

Market the Property 

If you’re having trouble finding renters for your property, you’ll need to start marketing. Create a website, utilize social media, and utilize Search Engine Optimization, or SEO, to get the word out. Focus on the best features the property has to offer, including the things that set this property apart from all the rest. Renters are going to want to know what the location has to offer, the condition of the property, and how much rent will be. Renters will want to know if the property accepts pets and if there are washer and dryer hookups they can use. If you’re marketing your property, avoid using cell phone photos, and opt for professional photos if possible. Photos should be straight, free from flash, and there should always be a shot of the exterior. 

Pay Attention to Curb Appeal

The exterior of the property is the first impression potential renters will have when they come to look at it. You’ll want to make sure the yard is free of junk, oil, dead leaves, and dying flowers. A fresh coat of paint can make a world of difference when it comes to the front door. You can also switch out the hardware and light fixtures for a fresh new look. You don’t have to spend a ton of money on revamping the exterior of the home, but you should spend time making the outside look appealing to anyone that comes to tour the property. 

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Have a Property Manager

It’s a good idea to have a property manager, and it’s something that would appeal to potential renters. The property management Gainesville, FL has to offer (for example) is professional and can help you find the best long-term tenants for your property. Tenants will like having a property manager around because it’ll ensure there is someone around in case of emergencies or when a repair needs to be made. It can also help potential renters feel safer to have someone around as an added layer of security. A property manager can make regular inspections of the property, which can end up saving you money on costly repairs in the long run. 

Be Willing to Make Changes

You might think your rental property is already perfect, but you have to put yourself in the shoes of a completely different type of family or individual that may be interested. Try to get a new perspective on this property and get some outside help with making changes that would appeal to more people. Bathrooms and showers are often the rooms that make or break the deal, so it can help to make changes to these areas the most. Take the time to repair everything around the house or apartment for your future tenants. You can also upgrade the lighting, replace light switch plates, add trim, install new cabinet hardware, and get a new showerhead. 

Investing in a property you plan on renting out will always come with a plethora of pros and cons, and it’s not something for everyone. It’s definitely a big investment to make, but it’s one that has the potential to earn a lot of income if you know how to do it properly. 

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Tips for Making Your Rental Property Stand Out