Sales of Motorcycles Soar with the Over 60 Market

Sales of Motorcycles Soar with the Over 60 Market

Many men and women in the over 60 market are becoming increasingly interested in purchasing a motorcycle, even if it’s the first time they’ve ever ridden one. And as more seniors get on these motorcycles and show their friends and family just how much fun they’re having, they’re also inspiring younger individuals to make a purchase and head out onto the open road.

Continue reading to learn about a few of the reasons why motorcycles have become so popular amongst seniors and why sales have been increasing.

More Affordable Vehicle Insurance

Seniors already spend a lot of money on car insurance every year, but motorcycle insurance is a lot more affordable than insuring a vehicle. Therefore, for seniors who are on a tight or fixed budget each month, switching to a motorcycle could mean substantial savings. A senior couple, for example, may decide to forgo buying another car and instead purchase a motorcycle when they need to replace one of their vehicles. And with so many motorcycle insurance providers available, seniors have plenty of options to find the plan that fits their needs and budget.

fall scents for your home

Being Able to Meet New People

When seniors invest in a motorcycle, they’re able to join fellow seniors who also ride, and this is a great way for them to meet new people and enter a new social group that can help them stay active, spend time outdoors, and stay sharp and focused.

Doing Something Exciting Before It’s Too Late

Yet another reason why more seniors are embracing riding motorcycles is because they may have always wanted to but had always held off on it. They know that they’re getting older and that it’s basically now or never. Rather than living their lives and never experiencing everything that they’ve always wanted to do, more seniors are taking the leap and exploring the world on their new motorcycles.

The Freedom and Excitement of the Open Road

Many seniors who begin riding motorcycles start to feel more youthful again. It reminds them of the freedom that they experienced when they were younger and first started driving a car. There’s a certain freedom to the open road that they enjoy, and there’s also a level of excitement. After taking a motorcycle driver safety course, these seniors are ready to head out on their own or in groups in order to breathe in the fresh air, take in the scenery, and have a sense of independence and freedom that they simply can’t get in a car.

A New Hobby

Finally, another great reason why seniors are taking up motorcycle riding is to have a new hobby that they can pursue. Again, this can be a social hobby, but it’s one that will keep them physically active and mentally sharp, so it provides many benefits.

Because more and more seniors are taking up motorcycle riding, the sale of these vehicles has steadily increased among the over 60 market over the last few years, and it’s becoming increasingly likely that a senior in your family will want to follow suit.

Leave a Comment

Your email address will not be published. Required fields are marked *

Sales of Motorcycles Soar with the Over 60 Market
Scroll to Top